Thai Union Group PCL has announced the appointment of Helen Snowball as its new Chief Human Resources Officer, effective January 2026. The company is known globally for its work in seafood and sustainability.
Snowball brings significant international experience to the role, having held senior human resources positions at companies such as Kraft in the UK and Coca-Cola Amatil in Australia. She also served as Chief Human Resources Officer for Asia Pacific at Jones Lang LaSalle and most recently worked with Property Guru, a property technology firm based in Singapore.
According to Thai Union, Snowball has demonstrated an ability to drive growth through comprehensive people strategies tailored to meet current and future business needs. The company expects her leadership will help develop its HR function into a key partner for achieving growth and transformation objectives.
Thai Union President and CEO Thiraphong Chansiri stated, “Thai Union is committed to attracting and developing world-class talent to drive our global ambitions. Helen Snowball’s track record of success and her strategic vision will help us continue to evolve our HR function to support our people and business priorities.”
Helen Snowball commented on her new position: “I believe that when we invest in our people and nurture their potential, we create the foundation for lasting success and a brighter future for everyone. I’m delighted to be joining Thai Union to strengthen how the group attracts and grows talents from all over the world.”
